Club rejects find refuge at the BBC

In its unceasing attempt to titillate the masses at their own expense, the BBC is looking for people who are suffering from an attention-seeking illness, possibly Munchhausen’s syndrome but anything similar will do. Following the popular appeal of the dreadful learner driver, the awful woman who hogged the camera on the cruise ship, and the […]

C4 lures C5 advertising chief

Channel 4 has again raided the Channel 5 marketing department, this time to poach Polly Cochrane, its head of advertising and promotions, to work with former C5 marketing director David Brook. Cochrane’s new post of controller of marketing (on and off air) has been set up to alleviate some of the pressure on Brook, C4’s […]

Persil Tablets hit by supply blunder

Lever Brothers’ 25m launch of Persil Tablets has been hit by a supply shortage which has left supermarket shelves empty. The tablet version, intended to rejuvenate the brand following the 1994 Persil Power fiasco, was launched at the beginning of this month. But Lever has been unable to keep supermarkets supplied with all lines of […]

TBWA and GGT London merger

The Omnicom Group has announced the merger of BDDP Worldwide and TBWA International – to be called TBWA Worldwide. The move will be followed later this week by the merger of the group’s London agencies GGT and TBWA Simons Palmer. The combined agency group will be headed by chairman William Tragos, co-founder of TBWA. Michael […]

Leagas Delaney fired from 2m Guardian

The Guardian is putting its 2m creative advertising account out to tender following an acrimonious split with Leagas Delaney, its agency of seven years. Bruce Haines, Leagas Delaney chief executive, says: “We are proud to have contributed to The Guardian’s success over the past seven years. To say we are distressed and angry at the […]

Winners and losers in the weary world of awards ceremomies

Good evening, and welcome to the Grosvenor House, for what is positively the last event in the 1997/98 media awards calendar. My name’s Torin Douglas and, as you know, this week marks the culmination of the season, with no fewer than three awards dinners in seven days – the Royal Television Society Sports & Journalism […]

brand for england

Later this summer the Government will unveil its strategy for the future of British tourism. Promised by culture secretary Chris Smith in December, it will be tourism minister Tom Clarke who will have the task of implementing what is designed to boost both Britain’s domestic and overseas tourism. But last week the English Tourist Board […]

Tuning in to car listeners

There are 22 million cars in this country and the vast majority of them have a radio, which makes it unsurprising that in-car listening accounts for about a fifth of all listening hours. But who are the in-car listeners, and what do we know about their listening habits behind the wheel? Rajar surveys in-car listening, […]

US new media gency Razorfish lands CHBi

CHBi, one of Britain’s first and biggest new media agencies, is to be bought outright by one of the US’ best known new media agencies, Razorfish, on June 1. CHBi, which has built its annual turnover to 2m since launch three years ago and now employs 28 staff, will operate under the banner CHBi Razorfish. […]

South West Trains in talks with agencies over first ads

South West Trains (SWT), the rail franchise run by bus company Stagecoach, is seeking an agency to run its first ad campaign and is drawing up a long-list of six agencies. The operator, which runs services out of Waterloo, has put the account out to tender through agency search specialist the AAR Group. A spokeswoman […]

Latest from Marketing Week