21 October 2004

Pepsi Euro chief linked to ITV marketing role

ITV is understood to be in discussions about offering the job of marketing director to the man who turned Pepsi blue in the UK, Tim Davie. ITV is likely to go back to the drawing board and start the search for a new marketing chief from scratch if the rumoured discussions with Davie, vice-president marketing […]

Ferrari Maserati picks UK chief

Ferrari has promoted Andrea Antonnicola to Ferrari Maserati UK’s first sales and marketing director after taking control of its UK distribution. A spokesman says the luxury car company will also be reviewing existing agency relationships, including the media buying and planning account won by Manning Gottlieb OMD two years ago, but declined to name the […]

Gaming body adds voice to Gambling Bill dissent

Gaming trade body the British Amusement Catering Trade Association (BACTA) is planning to throw its weight behind recent press attacks on the Government’s controversial Gambling Bill with its first advertising campaign. The print campaign is expected to break on Monday, in time for the first reading of the bill in Parliament. Although the association is […]

Redundancies likely as ETQ sells Findus

ETQ, the private equity firm which owns Findus, is understood to be close to announcing the sale of the UK division of the frozen food brand to Oregon Capital Partners. It is believed that as a result of the sale, about 25 marketers and a number of senior management staff have been made redundant. Findus […]

Marketing jobs set to go at BBC after Thompson review

The BBC could axe more than 40 marketers in a review of the organisation instigated by director-general Mark Thompson. Thompson has indicated that jobs are at risk as he prepares to make the corporation as lean and trim as possible in the run-up to the renewal of its charter. Estimates vary as to the number […]

Redundancies likely as ETQ sells Findus

ETQ, the private equity firm which owns Findus, is understood to be close to announcing the sale of the UK division of the frozen food brand to Oregon Capital Partners. It is believed that as a result of the sale, about 25 marketers and a number of senior management staff have been made redundant. Findus […]

Pepsi Euro chief linked to ITV marketing role

ITV is understood to be in discussions about offering the job of marketing director to the man who turned Pepsi blue in the UK, Tim Davie. ITV is likely to go back to the drawing board and start the search for a new marketing chief from scratch if the rumoured discussions with Davie, vice-president marketing […]

ASA investigates ‘sexist’ lastminute ads

Lastminute.com is set to come under fire from the Advertising Standards Authority following a spate of complaints against a press and poster ad that shows a close-up photo of a woman’s breasts, clad in a white bikini top, with the tagline “Forget sandcastles, play in the dunes”. Another execution shows a woman’s legs and bottom, […]

C4 cleaning show spawns merchandise

Channel 4 television show How Clean Is Your House? is to spin off a range of household products. The licensing division of Fremantle Media, the production company behind the cleaning makeover show, has struck a series of agreements with licensees in the UK and the Republic of Ireland, including one with Consuma to produce kitchen […]

Sunny Bisk picks Millennium to handle over-50s drive

Sunny Bisk, the wheat biscuit brand, has appointed over-50s marketing agency Millennium to work on its through-the-line account. The brand has been planning a £2m campaign targeting older consumers since it was relaunched earlier this year (MW February 26). The agency gave a formal presentation to Alk Brand, chief executive of brand owner Bokomo Foods […]

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