Hyundai considers luxury marque launch

Korean car company Hyundai Motor Company is considering launching a luxury marque as part of a move upmarket. At the same time, the manufacturer has initiated a brand review of Hyundai and Kia, which it also owns. Hyundai is looking to differentiate the two marques, which compete in similar sectors with products marketed on value, […]

F1 defies ban on tobacco sponsorship

Formula One has come under attack by anti-cigarette campaigners after it emerged that teams are in fresh sponsorship negotiations with tobacco companies. Two cigarette companies are understood to have approached a number of F1 teams, including Switzerland-based Sauber Petronas, with a view to taking up sponsorship rights for next season. A source at Sauber confirms […]

Hyundai considers luxury marque launch

Korean car company Hyundai Motor Company is considering launching a luxury marque as part of a move upmarket. At the same time, the manufacturer has initiated a brand review of Hyundai and Kia, which it also owns. Hyundai is looking to differentiate the two marques, which compete in similar sectors with products marketed on value, […]

Ask Jeeves searches for UK marketing chief

Ask Jeeves is looking for a UK marketing director, following Giorgia Longoni’s return to her native Italy. Longoni, who has no job to go to as yet, joined the search engine company in April 2003 from online recruitment network Monster, where she had been European marketing manager. She had previously worked in marketing roles with […]

Ask Jeeves searches for UK marketing chief

Ask Jeeves is looking for a UK marketing director, following Giorgia Longoni’s return to her native Italy. Longoni, who has no job to go to as yet, joined the search engine company in April 2003 from online recruitment network Monster, where she had been European marketing manager. She had previously worked in marketing roles with […]

Volkswagen picks Commercial Vehicles chief after reshuffle

Volkswagen Commercial Vehicles has appointed Nigel Brotherton as head of marketing after a management reshuffle. Brotherton moves from his role as customer relationship strategy manager at Volkswagen Passenger Cars, where he was also head of advertising and communications for six years in the Nineties. He will be replaced by Kevin Watkins, who has been brought […]

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