25 August 2005

Chrysalis Radio to launch FM ‘super region’ in Midlands

Chrysalis Radio is preparing to launch the first radio “super region”, when it rebrands East Midlands station Century 106 as Heart 106. The new station, which launches on August 26, will sit beside the existing Heart 100.7 in the West Midlands. The group says the combined stations will create the largest single independent local radio […]

Whirlpool buys Maytag

Whirlpool, the white goods company, has bought rival company Maytag for $1.7bn (&£943m) following a bidding war against private equity company Ripplewood. Maytag had agreed a deal with Ripplewood and has been forced to pay $40m (&£22m) to terminate the deal.

Naked Communications wins FSA brief

Naked Communications has won the strategic media planning brief for the Financial Services Authority following a four-way pitch against Rocket, Mediaedge/CIA and Zenith Optimedia. COI Communications handled the pitch.

MonsterMob to buy ATOP Century

MonsterMob, the British mobile phone provider of ringtones and games, has agreed to buy Chinese rival ATOP Century for &£55m. MonsterMob is expected to gain access to 1.25 million new subscribers through the deal.

Who can train the trainers?

Many marketers view training courses as outdated, irrelevant and time-consuming. Though this perception is understandable, training courses shouldn’t be instantly dismissed, says Matt Drought

New titles steal the headlines

Circulation figures for the first six months of the year prove that the appetite for new magazines has not been satiated yet, but some well-established titles are showing the strain. By Sonoo Singh

The zooming rise of digital

Each year increasing numbers of consumers are ditching their 35mms for digital models, but thanks to support from a surprising corner – the disposable camera – the old technology looks here to say.

A break from the past

The Butlins brand may be well known and trusted, but it is also entrenched in the past. A new hotel is set to put an end to that. By Jonathan Harwood

How Claydon Heeley broke the boredom this summer

August is upon us, and for those of us that used all of our holiday entitlements by the end of February, this means long balmy afternoons with nothing to do, stuck in the office, desperately thinking of new ways to skive while workmates are lying on a beach somewhere exotic. This lack of anything to […]

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