27 March 2014

Letters: Traffic light confusion

I see Lucy Tesseras’s point in her article ‘Understanding food labels’ and support healthy messaging on packs. However, there are a growing number of icons on packs these days. Eye-tracking studies tell us that consumers only take in three to four things on a pack at any one time. So if we’re asking them to […]

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m&s

M&S chief outlines digital-first strategy after profits plummet Marks & Spencer (M&S) is gearing up for a digital-first future, after its revealed on Wednesday (23 May) that profits had dropped a massive 62.1% to £66.8m compared to the previous year. A day earlier, the struggling retailer confirmed it will close more than 100 stores over […]