28 February 2002

Arcadian Hotels appoints ex-Forte marketer

Arcadian Hotels, run by Julia Hands, wife of Nomura principal finance group chief Guy Hands, has appointed ex-Forte Hotel Group international sales director Judith Speller as sales and marketing director. Speller has been charged with finding a branding consultant to advise on brand positioning for the 16-strong chain. The hotels are individually named, but Arcadian […]

Digest

Time Magazine is to launch a biannual fashion supplement, The Fashion Issue, on March 11.

Unilever reviews £123m media

Unilever has started a statutory review of its £123.6m UK media business, held by Initiative Media. The review could result in the work being put up for pitch later in the year. Initiative handles the bulk of the Unilever account in the UK, with Carat Insight working on media planning for Birds Eye Wall’s. The […]

Digest

Spirit Advertising has created a three-pronged campaign for online financial company Motley Fool’s guide to ISAs. The campaign features PR stunts, print ads and Web ads.

Digest

IPC Southbank is launching a single-issue, 116-page glossy spin-off of Practical Parenting. The magazine, Practical Parenting’s Buying for Baby, will go on sale on March 2 with a cover price of £2.70.

COI shortlists three for £25m UK tourism brief

COI Communications has shortlisted three agencies to work on a jointly funded £25m television advertising campaign, aimed at boosting the UK’s flagging tourist industry, primarily overseas. The shortlisted agencies are Abbott Mead Vickers.BBDO (AMV), Ogilvy & Mather and BMP DDB, and the overseas campaign is set to launch in April. AMV devised the recent “UKOK” […]

Digest

Eve magazine has signed up L’Oréal to sponsor its April issue, which will come with a 68-page fashion supplement called The Season.

Woolworths hands bonus to Zenith

Woolworths has moved its media planning business out of its creative agency Bates UK and into Zenith Media, which also handles the retailer’s media buying. The appointment follows months of speculation about the retailer’s creative advertising business. However, Woolworths continues to deny that the £26.6m advertising account, currently with Bates, is under review. A spokeswoman […]

HBOS reviews £10m direct marketing work

HBOS, the bank which comprises Bank of Scotland (BoS) and Halifax, is reviewing its £10m direct marketing business. The company is talking to Halifax’s incumbent, 141, and BoS’s incumbents, TDA, WWAV Rapp Collins, and Navigator, with a view to creating a roster for both brands. The bank is also talking to other agencies, including Leeds-based […]

Digest

St Luke’s has created a campaign in support of BT’s announcement that it is to reduce the price it charges other Internet service providers for a broadband line from £25 to £14.75 a month.

Digest

Turner Entertainment Networks has promoted Dee Forbes to senior president of advertising sales for the UK, Europe, the Middle East and Africa. She previously had responsibility – in the UK, Poland and Scandinavia – for Cartoon Network, Boomerang and Turner Classic Movies.

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