O2 UK has appointed Matt Ward as head of music. He joins from mobile video specialist Mobix Interactive, where he was head of the consumer proposition team that developed and managed “mobile live” services. Ward will be responsible for music strategy, music services and the management of all music-related customer propositions at O2. He will […]
John Smith’s has signed a sponsorship deal with horse racing channel Racing UK. The beer brand’s ads will run on the channel as part of the partnership and will be the first non-racing ads on Racing UK. John Smith’s is the first “platinum partner” for Racing UK. The channel is seeking four other similar partners, […]
The new soap opera from ITV, Echo Beach, has more to interest viewers than ex-Neighbours heartthrob Jason Donovan. Unlike a traditional soap, Echo Beach comes hand-in-hand with its own behind-the-scenes “mockumentary” called Moving Wallpaper. The idea is that while people watch the fictional story unfold in the soap opera, they can also see a comedy […]
Retailers across the country failed to ring in the New Year or a great deal else on their cash registers as consumers tightened their purse strings going into an economic slowdown. But as a host of brands cast a long shadow over the sector with their bleak Christmas trading updates, one retailer, the John Lewis Partnership, stood out from the crowd.
When Ladbrokes finally signed up to Turf TV last week, it marked the beginning of the end of a bitter battle between the horse-racing industry and bookmakers that has been raging for the past year. William Hill is sure to follow this week, and with only Betfred left to reach agreement with the new dedicated […]
The London Eye Company (TLEC) and British Airways are scrapping their partnership after seven years. The pair will part company in February after deciding to end the sponsorship. TLEC is seeking a new title sponsor for the tourist draw, which is London’s most visited attraction. It is understood that the company has approached the top […]
Gala Bingo may be forced to close a number of its bingo halls, according to Gala Coral chief executive Neil Goulden. The admission comes despite repeated claims by Goulden that it had “no plans” to close any outlets. Speaking exclusively to Marketing Week, Goulden admits that the company is on “red alert” regarding closures and […]
BT has consolidated its 65m media planning and buying account into Publicis Group following a three-month review. A combined Starcom and Zed Media team, which will be based at BT’s headquarters, has been established to service the account.
Waitrose is increasing its advertising spend by 50% to 39m this year as it aims to make the brand accessible to more consumers.
CHI & Partners has picked up Royal Bank of Scotland’s 15m retail advertising account from M&C Saatchi without a pitch.
Visa has retained OMD to handle the lion’s share of its $650m (330m) global media planning and buying account following an eight-month review. The Omnicom-owned agency has been reappointed to handle media duties in the US and Asia, although it is not yet clear who will handle the business in Europe.
Retailers have suffered the lowest Christmas sales growth in three years, according to figures from the British Retail Consortium (BRC). The figures come as retailers, including Currys and Land of Leather, announce profits warnings.