30 December 2004

Tourism ads pulled after Asia horrors

The tsunami that devastated Asian coastlines on Boxing Day has forced travel companies and tourist boards to rethink their marketing. The Thailand Tourist Board has delayed an outdoor campaign, due to begin this week, until at least the end of the month. Cathay Pacific has pulled a 16-page full-colour tabloid, partly focusing on Asia and […]

Allied Domecq loses UK head of marketing

Allied Domecq has lost its UK marketing chief, Cathryn Sleight: a second high-profile departure from the drinks company following chief marketing officer Kim Manley’s suspension and ensuing resignation last year. Sleight left soon after Manley, but has stepped down for “personal reasons”. It is not thought that she has a job to go to. According […]

Vodafone marketer to take reins at IAB

The Interactive Advertising Bureau (IAB) has appointed Vodafone head of advertising Guy Phillipson as chief executive. He takes over from Danny Meadows-Klue, who announced his resignation in November (MW November 18, 2004). Unlike Meadows-Klue, Phillipson will work full-time. It is understood that some members of the IAB council – made up of representatives of the […]

Tourism ads pulled after Asia horrors

The tsunami that devastated Asian coastlines on Boxing Day has forced travel companies and tourist boards to rethink their marketing. The Thailand Tourist Board has delayed an outdoor campaign, due to begin this week, until at least the end of the month. Cathay Pacific has pulled a 16-page full-colour tabloid, partly focusing on Asia and […]

Royal Caribbean International appoints marketing director

Royal Caribbean International has appointed Jo Rzymowska to the new position of sales and marketing director. She was formerly sales and marketing director for Walt Disney Parks & Resorts but left in February last year. Royal Caribbean marketing director Gary West resigned last month.

St Luke’s beats three to £21m MG Rover account

Beleaguered British car manufacturer MG Rover has appointed St Luke’s to handle its &£21m advertising account as it looks to boost its brand profile in the light of dwindling sales figures. St Luke’s pitched against Leagas Delaney, McCann Erickson and local agency Cogent for the business. MG Rover, which denies a final decision has been […]

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