Sling Media is launching its biggest UK advertising campaign promoting its digital TV media devices as potential Christmas presents. The campaign has been created by Kitcatt Nohr Alexander Shaw with media planning by Trinity Communications. The consumer electronics company is showcasing its Slingbox Solo and Slingbox Pro products. Slingbox connects to television or set-top boxes […]
Ofcom Consumer Panel is urging internet service providers (ISP) to address consumer concerns about advertised broadband connection speeds. The media regulator’s independent consumer interest group has written to six chief executives asking why consumers often do not get the advertised connection speeds they think they are buying. Chairman Colette Bowe wants the ISPs to come […]
VisitScotland, the Scottish tourist body, has issued a tender for its pan-European advertising account. The brief is focused on online activity but work will also run across print and outdoor. The body wants the winning agency to create an “umbrella” brand campaign to run across European markets including Germany, France, Italy, the Netherlands, Spain, Sweden […]
The abrupt departure of the senior marketing team from any major brand is bound to raise a few eyebrows but at Birds Eye Iglo it has added significance because its chief executive is one of the industry’s most high-profile figures. The frozen food company is run by marketing supremo Martin Glenn who, in his words, […]
Channel 4 is 25 years old next month, but the milestone falls in what has been a difficult year for the broadcaster. It has been rocked by the Celebrity Big Brother racism row and fake phone-ins on Richard & Judy, and courted controversy with programmes such as The Great Global Warming Swindle and Diana: The […]
The latest issue of Marketing Week is now available in digital format.
Three weeks ago proponents of free online content were celebrating victory. The New York Times had announced it was scrapping its Times Select service, which put a subscription barrier around its columnists and archive facilities. And the Wall Street Journal, for long the bastion of paid-for newspaper content online, was widely rumoured to be planning […]
A row is simmering between the Government and advertisers over plans to co-opt the alcohol industry into a concerted drive against underage drinking. In the latest move by the Department for Children, Schools and Families, Secretary of State Ed Balls is considering asking alcohol advertisers to run campaigns talking directly to youngsters about the dangers […]
Carphone Warehouse UK marketing director Dominic Rowell is understood to be leaving the company after less than a year. It is not known if he has a job to go to. Rowell joined the telecoms giant in January from McDonald’s, where he was UK head of marketing. At Carphone, he is responsible for retail and […]
Jonathan Durden is understood to be leaving Miles Calcraft Briginshaw Duffy just six months after being appointed as a partner by the agency. He is expected to leave the agency in the next three months. Durden returned to the agency part-time on Monday (October 8) following his stint on reality show Big Brother earlier this […]
Honda UK general manager of cars Ewan Ramsay is leaving the company after less than two years in the role. He will be replaced by the marque’s head of sales Bernard Bradley. Ramsay is joining Gargash Enterprises, the Mercedes-Benz distributor in Dubai, as general manager. Ramsay joined the company at the start of last year […]
Channel 4s portfolio of digital television channels will make a profit for the first time this year, according to chief executive Andy Duncan.