7 November 1996

Jacob’s fills last post in top-level rejig

Jacob’s Bakery is appointing ex-Homepride marketing director Paul Cousins as general manager of one of its four business units, completing a management restructure. Cousins will head the plain and savoury biscuits unit, taking responsibility for marketing, new product development and production and logistics on brands including Twiglets, Jacob’s Cream Crackers and Ritz Crackers. The company, […]

More plans acquisition in Scandinavia

Outdoor company the More Group is planning to buy Scandinavian poster company Wennergren-Williams (W-W) for 80m. If the deal goes ahead, it will be the company’s first successful acquisition in 20 years. The acquisition will give More a claimed 43 per cent of the Scandinavian poster ad market. Through a joint venture, More already holds […]

CIA ‘nears’ deal in 2m Laser row

CIA Medianetwork and ITV sales house Laser are on the verge of settling their airtime dispute. CIA is expected to make a cash payment to settle the disputed amount owed to Laser’s broadcasters for 1995 and 1996’s airtime deals. The sum is expected to be under 2m. CIA sources deny that any cheques have been […]

Camelot acts to stall Oflot overseas probe

Camelot is attempting to stall regulator Oflot’s inquiry into the legality of its international arm by saying that there are no “concrete plans” to run overseas lotteries. But the company’s Watford headquarters has been visited by at least two groups representing foreign lotteries on “fact finding” missions in the past two weeks. It is unclear […]


Fujifilm’s biggest advertising campaign breaks this month through Maher Bird Associates for its Advanced Photo System, the new range of smaller cameras and film. APS has cost an estimated 1bn to develop. The 2.5m pre-Christmas press campaign focuses on a key benefit of APS – the ability to tailor the print size to the subject […]

C5 presses ITC to let it run ‘masthead TV’ programmes

Channel 5 is lobbying to be allowed to run “masthead programming” – shows based on magazines – when it launches next year. The Independent Television Commission (ITC) is consulting broadcasters on changes planned for its sponsorship regulations next year. Included is a proposal to allow cable and satellite channels, but not terrestrial channels, to turn […]

Korea plots the path to riches

Though suffering from an insecure political situation, Korea is moving towards an enviable economic position which is highly attractive to Western investors and products.

Carpetright moots 3.5m review

Carpetright, the out-of-town carpet retailer, is tipped to review its 3.5m account with Grey Advertising. The company denies it is to review the account, but observers say it expects to draw up a shortlist by the end of the year, and is known to have had conversations with other agencies. The retailer is understood to […]

Fidelity Investments puts 4m account up for pitch

The world’s biggest fund management group, Fidelity Investments, is reviewing above-the-line advertising for a 4m push beginning next year. Sources at the US-based fund management giant say that the entire portfolio of Fidelity Investments retail companies is up for pitch. The marketing team has approached agencies to pitch alongside the incumbent, Hill Murray. Fidelity is […]

Friction at the heart of EMAP

Group chief executive Robin Miller walked away with 412,686 pay in the financial year to the end of March. It was a 31 per cent increase on 1994/95 and substantially more than he earned in his first job with EMAP as a reporter on Motor Cycle News in 1965. By 1976 he had joined the […]

Pepsi revamps Euro operation

Pepsi Cola has streamlined its marketing across Europe, subordinating it to the newly-created role of marketing chief, in an effort to recover lost ground in the cola wars. Arnold Veraart, now area vice-president for the Netherlands, Belgium, Austria and Switzerland, will take on the role of vice-president marketing for the Europe and sub-Saharan Africa business […]

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