Whitbread is understood to have split its 12m media planning and buying business between ZenithOptimedia, which will handle the 9m Premier Inn account and PHD, which will handle its pubs and restaurants business.
The gambling industry may be forced to pay a statutory levy to fund the Responsibility in Gambling Trust (RIGT) after the charity suffered a £2m shortfall in voluntary contributions. The RIGT had agreed a £4m target with the industry but it is only expected to reach half that target by the end of this month […]
J Sainsbury has announced “strong” first half results and a property deal just a week after a private equity bid for the retailer collapsed. It has reported a 27% increase in underlying pre-tax profits to £240m. The supermarket chain has also revealed that total retail sales are up by 4.7% to nearly £10m over the […]
The battle between social networks has been bubbling over, and last week the two biggest players, MySpace and Facebook, fired their latest salvos in a bid to woo advertisers and create business models that will generate revenue and prove their market valuations, which have been lambasted by some as extravagant. The strategies aim to offer […]
I was driving along Londons Regent Street last week when I noticed a line of frozen bodies lying on the pavement. No, it was not a rally of Big Issue sales people, but human ice lollies, patiently waiting for the release of the iPhone at the flagship Apple store.
News Group is beefing up its magazine team ahead of launching a News of the World glossy supplement that will take on paid-for titles, appointing ACP-NatMags head of advertising Sian Roberts. She is quitting The National Magazine Company to become head of magazines at News International division News Group, which also houses The Sun, as […]
TNS is poised to snatch the 10m contract to measure UK TV audiences from incumbent AGB Nielsen Media Research with a system that can also measure all platform and out-of-home viewing.
Veteran marketer Andrew Marsden is set to lead a review of the UKs advertising code of practice, the first in almost a decade. The decision comes a year after the Advertising Standards Authority remit was extended to include broadcast advertising.
Premier Foods, the owner of Hovis, Sharwoods and Bisto brands, is understood to have appointed Miles Calcraft Briginshaw Duffy to part of its £26m advertising roster. It is thought that RKCR/Y&R has been knocked out of the pitch. The company is still in talks with McCann Erickson, the only incumbent agency to get onto the […]
Suki Thompson, the former managing director of the Haystack Group, has joined forces with former JWT business development director, Peter Cowie to launch a marketing consultancy service called Oystercatchers. The consultancy will advise marketers on how to bridge the gap between “traditional and digital advertising”. Its first brief is an agency pitch for online travel […]
Asda has reported that it has increased its share of the UK retailer market by 0.3% to 11.8% over the third-quarter of the year. It also says it has seen single-digit sales growth. Walmart, its US parent company, revealed the figures as the UK’s second largest chain prepared to unveil its Christmas advertising campaign starring […]
Lobby groups have stepped up calls for a pre-9pm watershed for “junk” food and alcohol advertising. It follows concerns that the Government’s failure to mention the issues in the Queen’s Speech last week indicated a blanket ban could be introduced by December (MW last week). Which?, the consumer lobby group, has renewed its calls for […]