Grey Advertising has won the 8m advertising account for Allergan contact lens solutions across Europe. The win follows a two-way pitch, which also involved Saatchi & Saatchi’s healthcare division. The incumbent, London-based Innovation Advertising, had held the account for over two years. Grey chief executive Steve Blamer says: “I can confirm that we are in […]
Promotional clothing is going upmarket. Although thousands of brands are now being emblazoned on garments, consumers are no longer likely to buy branded goods which are linked to inferior clothing. So not only is the promotional clothing industry becoming more competitive, it is now also aiming to provide quality alongside the name of its brand. […]
BT has lost the head of advertising for its business division, Adrian Fedyk, following a company-wide restructure. Patrick Collins, head of direct marketing for the business division, also quit at the end of last week. Both Fedyk and Collins – believed to be on three months’ gardening leave – reported to business division head of […]
Is Omnicom about to make another acquisition? On the face of it, the appointment of new finance boss Randy Weisenburger (MW October 1) was simply a means of replacing the retiring Fred Meyer. But a closer look at Weisenburger’s CV reveals a buyout specialist with more than ten years experience in identifying and carrying out […]
Condé Nast is withdrawing GQ Active as a standalone title on the newsstand following disappointing sales.
Zenith Media has snatched the 30m media buying and planning account for the Lloyds TSB Group from CIA Medianetwork. The move follows Lloyds TSB’s appointment of Saatchi & Saatchi as its creative agency (MW September 24). The two agencies had been shortlisted after a four-way pitch against Optimedia and BBJ. Previously, CIA handled Lloyds TSB, […]
Television loves its audience and never has this been more apparent than now.
TBWA GGT Simons Palmer has created the first TV advertising push for UK Horizons. The campaign, which breaks on October 12, aims to position the channel as a quality documentary provider. TV personalities, including Michael Palin and Rolf Harris, will recite a 17th century poem. Each line of the poem begins with the words ‘I […]
Forgive me for staying with the same subject, but the fact that supermarkets are getting a drubbing for their price policies and other such domestic issues of the moment pale into insignificance beside what is happening to international financial markets. To discuss anything else at the moment is like asking Mrs Lincoln whether she enjoyed […]
Will we, in 25 years time, look back on October 1 1998 in the same way we’re looking back this week at October 8 1973? (Assuming you are commemorating the birth of commercial radio.) Will digital television’s quarter-century be marked with parties, press packs and 25-year-old photographs of people in embarrassing hairstyles or short trousers? […]
Following the recent launch of Dixons’ free Internet access service, FreeServe, BT has finally unveiled its pay-as-you-go-service – BT Click+ – charging users only for the time they spend online. The service has no monthly fees: users are simply charged a penny per minute on top of their call charge for full Web access. BT […]
Allied Domecq is to roll out a new malt whisky under the Ballantine’s brand in UK, European and Japanese duty free shops. The new brand, Ballantine’s Purity, a 20-year-old vatted malt whisky, will be the first malt to carry the Ballantine’s name worldwide. Ballantine’s is the third largest blended Scotch whisky brand worldwide. Ballantine’s Purity […]