Pampers in slow retreat in nappy war

The position of Procter & Gamble’s Pampers as the UK’s best-selling nappy brand is coming under increasing threat from Kimberly-Clark’s Huggies, according to the latest industry figures.

Digest

The Observer is to sponsor the Gilbert and George exhibition which opens at London’s Serpentine Gallery on June 6.

Ugly-looking Herberts pop up in London

There are always lots of short, ugly men lurking around the streets of London – especially in Soho. But there seems to have been a lot more of them recently. A spate of gnome-men have been sighted in parks and around landmarks in the capital and also in Edinburgh and Manchester. They are described as […]

Unwins searches for top marketer

Off licence group Unwins is to recruit a senior marketer to oversee all the company’s marketing, including a planned radical overhaul of the company’s retail outlets. The move comes barely three months after Unwins made 150 staff redundant, including long-serving marketing director Bill Rolfe. Chief executive David Wetz, a member of the family which owns […]

Digest

Lowe has created a press campaign for Olympus UK to support two models in its digital camera range.

ASA slams Bayer over Alka XS ads

Healthcare and chemicals group Bayer has come under fire for the second time in two weeks about an ad campaign for its Alka XS Go pain relief tablets. The Abbott Mead Vickers.BBDO campaign has been attacked by The World Hindu Association for ridiculing the Hindu faith. The Advertising Standards Authority (ASA) upheld the complaint this […]

Lego to build brand with film debut

Lego Company is to extend its brands into the movies when it launches its first feature film next year, based on its Bionicle range of toys. The 70-minute animated film is scheduled to be released on video in September 2003. A deal with an international distributor is set to be signed this month. Lego Media, […]

Digest

Malcolm Moore Deakin Hutson has created a £1.5 campaign for Mothers Pride’s V-Force bread. The work marks the return of Mothers Pride to television after a ten-year break.

Digest

Reckitt Benckiser has reported a 30 per cent increase in first-quarter net income to £70m, compared with £54m for the same period last year.

Digest

Danone Waters’ Volvic brand is to be made available in squeezable one-litre packaging in June.

Digest

Sacla’ UK has made a £450,000 six-month solus deal with the Evening Standard for the newspaper to promote Sacla’ pesto and pasta sauce products in London and the South-east with ads, advertorials and a sampling campaign.

Wieden & Kennedy wins Revlon’s Ultima II task

Revlon has awarded Wieden & Kennedy its Ultima II brand of cosmetics, following a competitive pitch. This is the first time that the premium cosmetics range will be advertised in the UK since its launch in the Sixties.

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