French food group Danone is hoping to spark a revolution with a new brand identity focused on the future of food.
The French beauty giant admits while there is ‘momentum’ behind digital it is yet to ‘crack ROI’.
The tech giant’s corporate vice-president of brand, advertising and research, shares her views on what most derails marketers today and what it takes to be a good leader.
The marketing news that matters this week including British Airways losing one of its top marketers, Unilever battling gender stereotypes and Amazon moving into fashion.
Kinnerton Confectionary Limited
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