JC Decaux establishes global sales company

Outdoor advertising company JC Decaux has created a new international sales company to enable clients to buy its outdoor products in 33 countries.

JC Decaux UK group sales director Xavier Dupré is to head the new company, called JC Decaux One Stop Shop, as managing director.

Spencer Berwin, joint UK group sales director, will take sole charge of the 50-strong UK sales team.

Dupré, who will be based in the UK, will report to new JC Decaux chief executive for Northern Europe Jeremy Male, who was lured from rival TDI last week (MW last week).

Male has taken over from Jean-Francois Decaux, who will concentrate on the company’s international development and oversee its float on the French stock exchange later this year.

Dupré says: “The new company will initially have a team of three, but we will increase this number quickly”.

JC Decaux has also created JC Decaux Worldlink, an international marketing and research company. JC Decaux international marketing and research director Neil Eddleston has been appointed as managing director.

The French-owned company says it has created the new divisions to service its growing international client base. The company claims it will allow its clients to plan and buy JC Decaux’s outdoor products in 33 countries.

Comments

    Leave a comment

    Close

    Discover even more as a subscriber

    This article is available for subscribers only.

    Sign up now for your access-all-areas pass.

    If you're an existing paid print subscriber find out how to get access here.

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now

    Got a question?

    Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

    If you are looking for our Jobs site, please click here

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now