The Leith Advertising Agency has been appointed to work on a project for the Knob Creek bourbon brand for Jim Beam Brands Europe. Young & Rubicam is the global creative agency for the drinks company.
Commercial radio owners could all have the chance to bid for up to 32 new FM radio station licences if a recommendation by the Radio Authority gets the green light. The proposal to release the frequencies is a huge bonus for commercial radio owners, who have had little chance of expanding through new licences outside […]
Braham has been appointed to handle the advertising for Leaf UK’s Chewits brand. Incumbent Banks Hoggins O’Shea/FCB did not repitch for the business.
…ITV1 has been replaced by BBC1 as the channel most viewers would want if they could have only one channel, according to an annual survey conducted on behalf of the Independent Television Commission and the Broadcasting Standards Commission.
Roe v Wade is not just a US issue, nor can brands assume it doesn’t affect them. Now is the time to stand up for your workers’ and consumers’ rights.
Improving representation and inclusivity will help make Google’s marketing more effective, according to CMO Lorraine Twohill.
Channel 4 is awarding £1m in advertising airtime to a brand that can pitch an “exceptional” campaign that authentically represents disability.
The taxpayer-funded campaign will encourage brands to divert marketing spend into cutting prices, with businesses introducing such measures invited to add the campaign name and logo to their branding.