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Blue chips, black arts and a red-letter day

Marketing Week

First the bad news: Dave Brunswick’s article opposite shows the sordid reality behind spam. His dogged determination to make supposedly blue-chip, legitimate marketing companies see the error of their ways is to be congratulated. Brunswick’s sleuthing has revealed the complete lack of control that even the biggest companies have over spam. By handing responsibility for […]

Utilities to set up new trade body

Marketing Week

Utility companies Powergen and npower are planning to set up a new trade body to represent their interests, in a move that will be seen as a snub to the existing Electricity Association. The EA was set up before the deregulation of the energy sector to handle issues such as mis-selling – the bane of […]

Claydon stays, Triangle goes in £4m RM pitch

Marketing Week

Royal Mail has retained Claydon Heeley Jones Mason on its £4m sales promotion business, but has dropped Triangle Communications from its roster. Triangle has been replaced by independent agency Billington Cartmell. The main brief for this year is to promote first class stamps over the Christmas period. Omnicom agency Claydon Heeley Jones Mason has devised […]

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