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2013: The year in Food and Drink

Seb Joseph

It has been an eventful 2013 for food and drink advertisers as the rise of the discerning customer pushed provenance to the top of many marketing agendas. From the social media juggernaut that was Coke’s “Share a bottle” campaign to drinks makers imbuing their products with heritage, here are Marketing Week’s pick of the year’s highlights. 

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