DIY platforms are changing the nature of the industry by making market
research tools more accessible to those without a formal background
in the field, and will continue to shape the way users tackle their
business objectives. Users who are equipped and empowered to run
their own studies enjoy larger windows of opportunity to expand
their business. They’ll be able to run more studies, in less time, for
less money, with the power to customize research to their unique
At quantilope, we share the joys users feel as they tackle their first
research project and gain confidence in their respective roles. We’ve
already seen a lot of success from DIY users, and are eager to help
more researchers achieve the same.
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