It’s no surprise that native advertising has increasingly become the leading format for advertisers around the globe, due to its ability to offer a more appealing and engaging consumer experience. In the US alone, native advertising spend is expected to reach over $52 billion in 2020, and programmatic is a big part of that growth!
In this quick 15 mins webinar, we walk you through:
• The latest industry data and our research on the effectiveness of native
• Outbrain’s unique offerings with Native Discovery
• The power of programmatic with Outbrain and leading native DSP, Zemanta
• Top tips and tricks for successful programmatic campaigns
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