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Thriving In The New Digital Era

Coveo/Sitecore

This report explores how successful manufacturers are digitally transforming to keep up with customers’ evolving behaviours and expectations.

Based on a quantitative study of 467 manufacturing executives in the UK and Germany conducted in Q3 2021, areas of focus include:

  • Rate by which manufacturers are transforming business models and how they are transforming.
  • Customer engagement channels that executives are focussed on today versus 12 months ago.
  • Technologies types that manufacturers are investing in to support increasingly complex customer journeys

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