Lastminute.com hunts for marketer to build global brand

Lastminute.com, the UK’s first Internet company offering late bookings on leisure, travel, and gifts, is searching for a marketing director.

The company’s offers include luxury holiday bookings at package prices, cheap flights, restaurant reservations and theatre and music ticket deals. The whole transaction is carried out online.

The London-based company is looking for a marketing director as it seeks to build the brand values of Lastminute.com. The lack of strong branding is seen as a major impediment for growth among Internet companies.

Peter Flint, business development manager with Lastminute.com, says: “We are young but we want to be a global brand. We need someone who can emphasise the brand’s great value for money and customer service.”

Lastminute.com, which secured $10m (&£6.62m) funds in June to expand its services into Europe, was launched in October last year by management consultants Brent Hoberman and Martha Lane Fox.

It advertises on London Underground through M&C Saatchi, with media buying through Walker Media.

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