Leagas Delaney not in the pitch

Further to the article, “12m Jameson moves to BDDP” (MW November 5), I would like to point out for the record that Leagas Delaney was not involved in the pitch for the international Jameson account.

Leagas Delaney did produce the previous UK TV work but have not been involved with the Jameson brand this year.

The TV work only ran in Great Britain and BDDP in Paris is responsible for developing international creative work using an account and management team drawn from a number of different countries.

Martin Riley

International sales and marketing director

Irish Distillers

Dublin

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