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Unilever UK warms up to frozen food disposal

Marketing Week

News that Unilever UK Foods is reviewing its underperforming frozen food arm with a view to selling it off comes as no surprise, as rumours of a possible sale have surfaced several times over the past two years. This time, however, the Anglo-Dutch consumer products giant could be serious about offloading the division, which includes […]

Amanda MacKenzie steps down

Marketing Week

Hewlett-Packard vice-president of marketing for Europe, the Middle East and Africa Amanda MacKenzie has stepped down after a year in the role. It is understood she has a senior marketing role lined up, but it is not known where.

New Campaigns – Vimto

Marketing Week

Vimto has launched a newly designed version of its 250ml sports-cap bottle, which will be in shops in time for the start of the new school year. The single bottle will be available at a recommended retail price of 55p, with the multi-pack priced at &£1.49. The new ready-to-drink bottle is ergonomically shaped to fit […]

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