Linda McCartney brand launches new frozen ready-meals
Linda McCartney, the vegetarian brand, is launching three frozen ready-meals with chicken-style meat-free pieces. It is a new area for the brand.
Linda McCartney, the vegetarian brand, is launching three frozen ready-meals with chicken-style meat-free pieces. It is a new area for the brand.
When most people get mad, they try to get even. But when Tesco staff refused to scan a card for Michael Jerome, he decided it would be much more fun to get e-ven. When Michael popped in to his local Tesco store to buy a birthday card and a book of stamps, rather than queue […]
Carat head of media Mark Jarvis is thought to be taking a secondment from the media buying agency to work with one of its clients, hand-held gaming device company Gizmondo Europe. Jarvis’s decision to take time out from the agency follows the departure of Carat managing director Colin Mills and marketing director Jenny Biggam earlier […]
London Mayor Ken Livingstone has opened the bidding process for the contract to distribute a free afternoon newspaper on London Underground. The Office of Fair Trading has still not ruled on whether Associated Newspaper’s exclusive distribution contract is anti-competitive.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.