Link Consumer Strategies

Address 64 Clerkenwell Road Clerkenwell London EC1M 5PX Telephone 020 7251 2432 Fax 020 7251 2487 E-mail info@stratlink.co.uk Person to Contact Louise Southcott Statement of Principles LINK is a brand consultancy wit…

Link%20logoAddress

64 Clerkenwell Road
Clerkenwell
London
EC1M 5PX

Telephone

020 7251 2432

Fax

020 7251 2487

E-mail

info@stratlink.co.uk

Person to Contact

Louise Southcott

Statement of Principles

LINK is a brand consultancy with a core skill base in problem-solving research and planning.

Our repertoire encompasses Innovation, Brand Strategy, Visual Equities of Brands and Category
Management.

In today’s complex market, where consumers’ needs are generally well met, the road to differentiation,
therefore, is a journey, not a hop.

Our work therefore is typically multi faceted and phased, where the learning exponentialises from one
stage to another and takes you further…faster…getting you to market ready solutions…sooner.

An example of Some Recent Clients

Diageo, Tesco, General Mills, Kraft Foods, Flextech, Universal Studios, Danone, RHM, Britvic,
Littlewoods

Principal Directors

V. L. Southcott

Date Established

1996

Services

Innovation & NPD, Pack Development, Category Management, Idea Generation, Ethnography, War Games

Methods of Data Collection

EXEC; QUAL; HALL; OBS; NET; FL; VIEW; PLACT

Research Specialities

B B; BP; BRAND; CONF; DRNK; FOOD; HLTH; INT; RETL; T C

Trade Memberships/Affiliations (Company & Individual)

AQR; MRS

 

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