There are 2 comments at the moment, we would love to hear your opinion too.

  1. Except Loreal chose “Influencers” who would never use their product without getting paid. IntheFrow is the perfect example. Viewers also get sick of these brands whisking them off on luxury trips. I don’t want to see that. Lastly, I’ve never seen a youtuber criticize a product they are sponsored by.

  2. SalonOwner 4 Oct 2016

    Rather than use professional salon practitioners in the industry to influence consumers, L’Oreal choose five unqualified amateurs they have to pay, sponsor or incentivise in some other way… what are they thinking, and how have they become convinced that this will bear them fruit?

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