Mandela backs London 2012
Nelson Mandela has backed London’s bid to host the 2012 Olympics, saying the capital’s ‘wonderful’ cultural mix makes it the perfect venue. The winning city will be announced in July.
Nelson Mandela has backed London’s bid to host the 2012 Olympics, saying the capital’s ‘wonderful’ cultural mix makes it the perfect venue. The winning city will be announced in July.
Allwyn took over the National Lottery licence from Camelot in February and is aiming to inject some “magic” into the Lottery’s individual games to recruit new and lapsed players.
This week our marketing columnist asks and then answers the most annoying question of them all.
Since launching its global platform ‘It has to be Heinz’, the food brand has been able to move at pace to respond to local trends, allowing it to create its latest ad in record time.
Despite indications that large businesses will invest in innovation and marketing to drive growth, cost-cutting and efficiencies are still top-of-mind for many, according to a new report.