As chief executive Mike Ashley appears today (7 June) before a government select committee hearing, Sports Direct has been branded as having one of the “weakest” reputations of any UK brand.
Media agencies in the US have been boosting their profits by keeping rebates and kickbacks from media buying, according to new report which found the practice is now “pervasive” among agencies.
The deadline to enter the Masters of Marketing awards has been extended to 17 June so there is still time to get entries in.
Rather than dialling back its purpose work, Lush used the Covid crisis to ramp up support for grassroots groups and returned to social media more than a year after quitting Facebook and Instagram.
While consumers’ personal finances look strong, this month’s GfK research points to fear of rising price inflation, which could once again weaken confidence.
The spot focuses on the now online-only department store’s delivery credentials, as it aims to drive both new and existing customers to the recently relaunched ecommerce site.
While M&S and Next can see a profitable future in selling third party brands, has John Lewis got its strategy wrong?