Marketing Week Awards deadline extended

The Awards celebrate the industry’s most effective work, from strategy through to execution, judged by a 50-strong jury of the UK’s most respected marketers.

MW Awards 2022The deadline for the Marketing Week Awards has been extended to 8 June.

The Awards, sponsored by The Ozone Project, celebrate the most effective, creative and innovative work in the industry. Brands, agencies, PR firms and analytics and marketing technology companies are all invited to submit their work. The awards cover every aspect of marketing, from strategy through to execution.

This year, entrants can expect a jury of more than 50 CMOs and specialists from some of the biggest and most innovative marketing organisations.

The jury includes Margaret Jobling, NatWest Group CMO, Jack Hinchliffe, CMO at KFC, Meghan Farren, chief customer officer at Asda, Volvo UK’s consumer director Nicole Melillo-Shaw and Morrisons’ chief marketing and customer officer Rachel Eyre.

The full list of judges can be viewed here.

All entrants are subject to a rigorous entry process and forensic jury. For every category, entrants will be asked to illustrate achievements against business objectives and show how activity serves strategy.

Success will be celebrated widely, with winners displayed on a dedicated page and their stories told to Marketing Week’s global audience of senior marketers as examples of best practice.

Last year’s Marketing Week coverage can be found here, with winners’ stories, interviews and dedicated podcasts.

‘You can feel the creativity’: KFC on building a ‘brand for the nation’

Direct Line group brand lead Kerry Chilvers, who was part of the team behind 2021 Grand Prix awarded campaign ‘We’re On It’, said winning was an “honour”.

“The best of the best enter the Marketing Week Awards. We’re proud of what we’ve achieved with our new Direct Line campaign and how hard the team work to make sure we’re always improving. Having this recognised by our peers in the jury is a great boost for the team,” she said.

After winning Agency of the Year, Mother’s head of fame Tom Wong said the Marketing Week award was an “especially” special accolade, “as this crown is awarded by clients judging both effectiveness and creative quality”.

This year’s awards feature more than 30 categories in total, grouped together in three sections – sector, channel and special categories – which focus on individual and team excellence. New categories for 2022 include ‘Customer Experience Excellence’, which celebrates achievement in delivering for customers.

Winners will be unveiled in an October ceremony. For more information on categories, criteria and how to enter, go to the Marketing Week Awards 2022 website.



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