Marketing Week has partnered with international music event Midem to judge the prestigious Midem Marketing Competition. The awards scheme celebrates creative excellence in global music marketing, with the final gold, silver and bronze winners being revealed this June at the Midem event in Cannes on 7 June 2015.
Marketing Week will select the 10 most groundbreaking submissions from the international entries, which can be submitted online until 12 March. The shortlisted candidates will then be invited to Midem 2015 to present to a jury of global brand marketers and music executives.
The full judging jury for 2015 includes John Rash, global music director for Bacardi in the UK and Aymeric Beckmann, deputy managing director for Universal Music in France.
Last year’s Marketing Competition gold award was won by a Belgian campaign for dementia awareness by Studio Brussel and Mortierbrigade featuring victims of the disease performing as a support act for the band Muse in front of an 18,000-strong audience.
The silver gong was picked up by Philips Sound and Ogilvy & Mather for its ‘You need to hear this’ campaign, while the bronze prize was taken by Air France and BETC for the ‘Music In The Sky’ initiative.
Keen to enter? Click here to go straight to the Marketing Competition site.
*this article was updated on the 2 March to update the closing date for submissions from 6 March to 12 March.