Marketing Week has partnered with The Marketing Society to offer its members complimentary access to its content for the first time.
The partnership, which commences immediately, sees The Marketing Society members invited to receive a print copy of the magazine each week, along with an invitation to subscribe to the free website dedicated to senior marketers.
The Marketing Society is the leading global network for senior marketing professionals and has 2,700 members around the world.
Gemma Greaves, global managing director of The Marketing Society, said: “We are delighted to build a deeper relationship with Marketing Week and Centaur.
“Everything we do at The Marketing Society starts with a question: how can we give our members more value? Curating the best content for marketers is a great way to do that. For us, it’s all about interesting collaborations with good people. Watch this space.”
Marketing Week has previously partnered in producing quality live content with The Marketing Society on its award-winning Festival of Marketing in 2013 and 2014.
Katharine Plunkett, managing director of the marketing portfolio for Centaur Media, added: “The Marketing Society is one of the most important and influential organisations in our industry and as such, we are truly delighted to have established such a key strategic partnership.”
Marketing Week reaches around 125,000 users each week across its online and print channels, with the print magazine alone distributed to 20,000 senior marketers, according to its independent PwC audience assurance figures.