Marketing Week, Precision Marketing and Data Strategy to launch industry study

Marketing Week, Precision Marketing and Data Strategy are joining forces with Data Vantage Group to launch an industry study on how failures in marketing can damage customer confidence. Starting in June, the research will solicit the opinions of over 130,000 marketing decision-makers. A number of readers will receive a questionnaire with next week’s issue. To find out more, log on to www.dvgresearch.com.

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