British Gas is to crowdsource ideas from 50,000 people on what they want from an energy company as part of its wider efforts to regain the trust of UK homeowners.
Yahoo! has appointed Kathy Savitt, the founder and chief executive of social-commerce startup Lockerz, as its global chief marketing officer.
Retailers Ann Summers and Victoria’s Secret are turning to digital marketing and in-store technology to make lingerie shopping more interactive.
With movie studios determined to shift film releases to their own streaming platforms, the blockbuster’s December launch will show if cinema remains a viable distribution channel.
The British lifestyle brand is coming back from administration fighting, with a digital strategy based on five key objectives.
Toyota targeted mainstream drivers wary of new tech and reluctant to be early adopters.
Travel marketer Will Weeks shares the lessons he’s learnt from being made redundant and the job hunt routine that keeps him sane.