Marketoonist on digital transformation
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne
Uber, Ben & Jerry’s, Deliveroo: Everything that matters this morning
Marketing Week ReportersGood morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
Google, P&G, John Lewis: Everything that matters this morning
Marketing Week ReportersGood morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
Sky Sports teams up with Visa to launch new Women’s World Cup programme: Women’s World Cup 2019 blog
Erin LyonsWelcome to Marketing Week’s 2019 FIFA Women’s World Cup blog, a chance to catch up on all the latest brand, marketing and sponsorship news around the tournament.
How UKTV is repositioning to ‘revitalise’ its challenger mindset
Charlotte RogersRather than letting Covid-19 put it off its stride, UKTV is investing in a major brand repositioning project as it looks to get match fit for the post-lockdown world.
How David Attenborough and talking animals are helping ZSL fill its £12m budget hole
Sarah VizardThe Zoological Society of London, which owns London and Whipsnade zoos, is hoping a two-pronged marketing strategy focused on families and fellows can help it attract the donations it needs to survive the coronavirus crisis.
Seven steps to implementing an effective lead nurturing strategy
John HughesIt’s not enough to create content to lure sales leads, you need to understand how warm they are and to tailor their journey to their interests.
Revealed: Marketing Week Masters Brand of the Year shortlist
Marketing Week ReportersA total of seven brands have been nominated for Brand of the Year, with the winner to be announced at the Marketing Week Masters awards in September.
Comments