Marketoonist on unsubscribing from newsletters
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne
Recommended reading: Mentoring skills and identifying toxic work cultures
Erin LyonsMarketing Week reviews the latest books, blogs and articles for marketers.
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How marketing salaries stack up in 2019
Marketing Week ReportersWe have gathered together data from Marketing Week’s 2019 Career and Salary Survey to provide a quick look at key findings, including marketing salaries by seniority as well as the pay gap across sectors.
Boohoo, BA, MoneySuperMarket: Everything that matters this morning
Marketing Week ReportersGood morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
The best of Marketing Week at the Festival of Marketing
Russell ParsonsFrom 10 years of Mark Ritson to case studies in effectiveness, the Marketoonist on employing humour in ads to the inside track on Tesco and Patagonia’s brand strategy, here are some of the highlights of Marketing Week at the Festival of Marketing.
Former McDonald’s UK CMO Gareth Helm joins HomeServe
Molly FlemingHelm will work across six countries and multiple brands to help HomeServe in its aim to become the most trusted provider of home repairs and improvements.
Giffgaff on taking a ‘phased approach’ to the socially distanced office
Charlotte RogersWhile any mass return to offices nationwide has been put firmly on the backburner, Giffgaff has much to learn from the phased approach it adopted to getting some employees back to their desks over the summer.
Reddit on why brand safety is ‘not an issue’ on its platform
Matthew ValentineConfident brand safety will not be an issue on its platform, Reddit is branching out to the UK in a bid to serve its second biggest market.