Marketoonist on walled gardens
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne
Citing PR as its “most important channel”, Airbnb will continue to invest the bulk of its marketing spend in brand-building in 2022 as it looks to attract new hosts and support innovation.
Customers of Bier Company were tricked into signing up for a monthly subscription with an email stating they had won “free beer for life”.
Plans by Cadbury to launch a major new brand have been thrown into disarray this week after the recall of 1 million Dairy Milk bars over fears they have been contaminated with salmonella.
We arm you with all the numbers you need to tackle the week ahead.
Hein Schumacher says he is convinced of Unilever’s “growth potential” and promises to deliver a “step-up in business performance”.
Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
As brands continue to hire in 2023 despite the economic headwinds, content emerges as an in-demand role for businesses across the marketing spectrum.
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