Marlboro launches new cigarette brand

Cigarette brand Marlboro is launching a new premium brand in the UK.


The new brand is the first launch from tobacco company Phillip Morris in two years and will be unveiled to the market on 27 August.

The cigarette industry is mired by restrictions in terms of advertising. Recent proposals under the health ban could ban point of sale displays for tobacco and force shops to sell tobacco products from under the counter.



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