Masterfoods is to scrap its Twix Top brand to make way for the bisc& Twix variant.
Woolworths has signed an Â£8m two-year deal with Capital Radio to sponsor the relaunched Network Chart, now called Hit 40 UK.
Dr Martens, the bootmaker, will review its sponsorship of West Ham United Football Club at the end of the year. The contract was effective from 1998.
Former Churchill Insurance executive director for marketing and human resources, Marie-Ange Bouchard, has been stripped of her marketing responsibilities so that she can focus exclusively on human resources. The move follows a restructure of the insurance company’s marketing operations. Sales and intermediaries director Andrew Blowers has taken on responsibility for marketing in his new role […]
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here
From flourishing in the world of gaming to changing the face of fitness, Marian Holties has always been up for chasing the next challenge and learning the nuances of each new market as she goes.
The move is part of a restructure at ITV that will split its media and entertainment division into broadcast and on-demand amid the growth of online viewing.
We arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends.