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Grey area for a tabloid Torygraph

Marketing Week

Whatever plans may have been shaping in the Barclay brothers’ minds as they assess the flaws of their tarnished &£665m prize, are likely to have undergone a change of priority, thanks to the disclosure of some interesting industry news this week. It appears that The Guardian (a subject normally remote from the day-to-day interests of […]

EasyJet and Cussons face ASA probe over offensive ads

Marketing Week

An EasyJet advertising campaign showing a man sunbathing on a beach and the tagline: “Tell the boss to stick it… where the sun don’t shine” has triggered complaints for being offensive. The Advertising Standards Authority (ASA) is investigating the complaints.This is not the first time that the no-frills airline, known for its cheeky advertising campaigns, […]

US law clamps down on TV cable cards

Marketing Week

From Thursday 1 July, US law requires that at least 50 per cent of all televisions with screen sizes of 36 inches or more must be able to accept cable cards – smart cards that can take the place of digital set-top boxes.

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