Media Initiatives Group to sell advertising space aboard P&O Ferries
Media Initiatives Group has been appointed to sell advertising and promotional space aboard P&O Ferries. The company’s 18 ships carry plasma screens and poster sites.
Media Initiatives Group has been appointed to sell advertising and promotional space aboard P&O Ferries. The company’s 18 ships carry plasma screens and poster sites.
News Group Newspapers, publisher of The Sun and News of the World, is reviewing its £15m advertising business held by TBWA/London. The review is being handled by the AAR.
The National Trust is looking for a marketing manager following the departure of Jorj Jarvie, who left the charity last month.
The Manchester Evening News will launch its free Lite edition, to be hand-distributed, on March 21. The free edition replaces the paid-for fourth daytime edition and will have an initial print run of 10,000.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?
Greenhushing is a symptom of marketers feeling nervous about how they communicate on sustainability, Pernod Ricard is attempting to “empower” its teams to tackle the issue.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.
Exclusive data from IPA Bellwether shows more brands are expecting job losses this quarter compared to last.