Mercier Gray creates Pop Idol Video Game launch campaign

Mercier Gray has created a £1.2m launch campaign for Codemasters’ Pop Idol – The Official Video Game. The advertising will break in November. Media is handled by MJ Media.

Mercier Gray has created a &£1.2m launch campaign for Codemasters’ Pop Idol – The Official Video Game. The advertising will break in November. Media is handled by MJ Media.

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