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John Luck

IntercarabaoCEO

Starting out as a graduate trainee at The Littlewoods Group in 1995, John Luck has refined his expertise in the marketing departments of huge brands including Typhoo Tea, Coca-Cola, Time Out London, Duchy Originals and now, Carabao Energy Drinks.

In 2016, Luck joined Intercarabao as Chief Marketing Officer to launch Carabao into the UK. Securing a five-year sponsorship deal with the English Football League (EFL) as well as a Global partnership deal with Chelsea FC, this approach has opened the door for Carabao to engage with millions of football fans worldwide.

An expert in his field, Luck continues to impress and is thrilled to be judging the Marketing Week Awards this year.