Winner
The Kraft Heinz Company – Heinz x Absolut Tomato Vodka Pasta Sauce
Shortlist
Audi – Audi fuels Sky Sports’ most innovative Cricket format, The Hundred – Sky Media and PHD
BBC Studios and Minecraft Education – Frozen Planet II Minecraft Worlds
Boots – Boots x ITV Love Island Partnership – VMLY&R / The Pharm
Sport England and Strava – Make Your Comeback – 23red
Starling Bank – Our time to change the game
The Dalmore and V&A Dundee – Luminary Series