Microsoft and Nokia have signed a deal which will lead to Microsoft’s media-playing software being pre-installed on Nokia handsets.
As dot-bomb memories fade, the online economy is again spawning the dodgy dream-merchants who caused all the trouble last time
The Media Company Publications launches a new consumer bi-monthly travel title called Trip this month, with a print run of 60,000. It is aimed at young professionals. The publisher is also launching a magazine for people looking to move overseas called Living Abroad.
Mineral water is being consumed at an ever-increasing rate in Britain, and the trend is showing no signs of slowing as younger consumers continue to bolster the market
Air conditioning brand Nuaire did a complete U-turn on its positioning, which resulted in it creating a pipeline value of £7.4m in just five months.
As the furlough scheme comes to an end, the realities of the impact of Covid-19 on the economy and jobs is becoming ever clearer. In our new series, our secret marketer takes us behind the scenes to offer some catharsis and lessons on what to do if you find yourself made redundant.
From building teams you can feed with two pizzas, to committing to regular retrospectives, agile working is helping GSK rethink how it does business in the era of Covid-19.
In an exclusive interview, Coca-Cola UK marketing boss talks about the challenges of 2020 and why the soft drink maker has had to be “braver” than ever before.