Miles Calcraft Briginshaw Duffy creates Greene King IPA ads

Miles Calcraft Briginshaw Duffy has created a £2m press and poster advertising campaign, which features ‘disappointed’ Indian nationals in their home country, all wanting to buy Greene King IPA.

Miles Calcraft Briginshaw Duffy has created a &£2m press and poster advertising campaign, which features ‘disappointed’ Indian nationals in their home country, all wanting to buy Greene King IPA. The campaign will use the strapline ‘The Indian Pale Ale that never made it to India’.

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