Moneysupermarket.com revamps voucher offering

Price comparison website moneysupermarket.com has relaunched its vouchers page, teaming up with myvouchercodes.co.uk and offering its own exclusive deals as it bids to become market leader.

moneysupermarket.com

The site now has more than 8,000 discount codes and vouchers on offer to visitors and aims to become the market leader in the field.

The relaunch will be supported by an in-house search engine optimisation and marketing campaign, plus a consumer PR campaign in the run up to Christmas.

A feed from myvouchercodes.co.uk has been set up and the website will complement them with its own offers across a variety of sectors.

Moneysupermarket.com says it is particularly focusing on restaurant vouchers and offers. As well as offering deals at Pizza Express, La Tasca, and Chiquito, the site has partnered with livebookings.co.uk to present deals from more niche restaurants.

The site has hired former Shopping.com managing director Mark Guymer to run the shopping and vouchers channels. He says the new site is “a natural extension” for the brand and claims that “customers won’t need to visit any other voucher site.”

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