Morgan Stanley has appointed former president John Mack as chief executive and chairman. He will replace Philip Purcell, who is retiring following calls for his departure.
NestlÃ© Rowntree has appointed Procter & Gamble marketing chief David Rennie as marketing director, following the departure of Neil Ducray after just a year in the role.
JC Decaux, Europe’s largest outdoor advertising group, is continuing its assault in large-format backlit billboards with the acquisition 19 London sites from CB Advertising. Decaux will rebrand the billboards under its Premiere portfolio of landmark locations, with 150 London sites and another 100 nationwide. The 400 sq ft boards are mainly on congested arterial and […]
Coca-Cola has appointed former Cahoot marketing director Deborah Cutler to a newly created role heading innovation and new product development across Europe. Her job title is not yet confirmed, but she will report directly to European director of new beverages Laurie McAllister. Cutler, who does not have a packaged goods background, worked for Safeway, Tesco […]
At the end of every week I look at the key stories, offering my view on what they mean for you and the industry. From crowning Walkers’ ‘CrispIN or CrispOUT’ as April’s most effective ad campaign to exploring the resurgence of brand characters, it’s been a busy week. Here is my take.
Analysts argue brands will have to be careful about where they place their products, as governing bodies and tournament holders may have to “bow down” to influential athletes who want to set a good example to the future generation.
Brands, agencies and media owners are all invited to put a team forward for the popular competitive event, which is raising money for Stand Up To Cancer.
With its ‘Make Good Things Happen’ brand platform, Morrisons is aiming to highlight the quality and sustainability of its fresh produce after its research showed consumers increasingly want to know how their food is sourced.