MW Live event will integrate four marketing disciplines

Marketing Week is to launch a new one-stop shop exhibition, Marketing Week Live, at Olympia London, on June 30 and July 1, 2009.

The event promises to be the first to integrate four marketing disciplines, online marketing, data marketing, research and in-store marketing activity.

In the past, three of these disciplines have been served by independent events – the Online Marketing Show, the Insight Show and the In-Store Show. The fourth, the Data Marketing Show, will make its debut at MW Live next year.

“Marketing Week Live is a product of its time,” says Marketing Week editor Stuart Smith. “It reflects the increasing convergence of marketing disciplines, and the need for hard-pressed marketers to get all their requirements in one place, at one time.”

The event will also be supported by leading sister Centaur Media titles New Media Age, Precision Marketing, Data Strategy and In-Store Magazine.

For further information, contact Mike Sherrard at Centaur Exhibitions, mike.sherrard@centaur.co.uk