MXR, the digital radio consortium, has launched a promotion with retailer Comet to push digital radio in the North-west, North-east and the Midlands. The promotion will run on Galaxy FM, Heart 106.2, Century FM and Jazz FM stations in the targeted areas.
People’s view of their personal finances improves in April but hides a general flatness to consumer confidence that is taken a while to shift.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.